Workflow

Palm Springs

CASG_Spring2024
CASG_Winter2023
CASG_Fall2023
CASG Summer 2023
Open Book
CASG, Winter 2022
CASG_Fall2022
CASG_Summer2022
CASGSpring2022_AllRegions
CASG Los Angeles Winter 2021
Open Book
CASG LA Summer 2021
CASG LA Spring2021
CASG LA Win 2020
Fall 2020 – LA
2020 Summer – LA
Spring 2020 – LA
Summer 2019 – LA
Spring 2019 – LA
LA Winter 2019
Fall 2018 – LA
Summer 2018 – LA
Spring 2018 – LA
Winter 2018 – LA
Fall 2017 – LA
Spring 2017 – LA
Winter 2017 – LA
Fall 2016 – LA
Summer 2016 – LA
Spring 2016 – LA
Winter 2016 – LA
Summer 2015 – LA
Winter 2015 – LA

READERSHIP

READERSHIP

CSG is read in five regions with over 750,000 established readership and growing.

DISTRIBUTION – 150,000 COPIES & GROWING

CSG is distributed at pharmacies, hospitals, assisted living facilities, senior centers, selected grocery stores, selected doctor’s offices, financial and legal institutions, and more.

What’s Inside

Each quarterly edition of the California Senior Guide will provide comprehensive information and valuable resource listings to keep readers knowledgeable about the latest happenings in their communities.

Contents Include: Medical, Legal & Financial, Home Health & Hospice, Leisure & Lifestyle, and Veterans.

Each issue features a famous senior celebrity cover story featuring the best in senior lifestyles. The California Senior Guide digital version is available on our website.

The elderly population will more than double between now and 2050, with an estimated 80 million seniors!

DISTRIBUTION

Aging adults are forming a worldwide market segment that spent $8 trillion in 2010 and will be spending $15 trillion annually by the end of this decade.
– A.T. Kearney’s Global Maturing Consumer

AUDIENCE

Our Target Audience

OUR CALIFORNIA SENIOR GUIDE AUDIENCE

Our California Senior Guide audience is your customers. Not only are there many seniors to whom your business can advertise, but aging adults 55+ have the purchasing power and income to purchase what you offer.

Aging adults are growing in number: By 2030, nearly one-fourth (22%) of Americans will be over age 60.

BY 2050, ONE-THIRD OF THE ADULT POPULATION WILL BE OLDER THAN 60.

They have become the fastest-growing consumer group.

People are living longer and staying healthier. They’re growing wealthier and working longer. If you are not reaching the actively aging adult senior then it’s time you start with the California Senior Guide!

ONLINE AUDIENCE

Our online audience has reached a digital era like no other. Once people are connected, they stay connected. Those 65 years and older are changing:

THEY ARE MORE ACTIVE & BECOMING INCREASINGLY LITERATE ONLINE.

Our digital audience is even bigger than our print audience. New data from A.T. Kearney’s Global Maturing Consumer study confirms that more and more aging adults are using the internet. Since aging adults have more time to research before making a purchase, they have become savvy Internet users. 69% of aging adults have both fixed and mobile phones. 20% take advantage of the Internet for shopping, research, and communication.

AGE DEMOGRAPHIC 55+

Top areas: Los Angeles County, San Diego County, Orange County, Palm Springs and the Inland Empire

Most searched by aging adults: Healthcare, Financial, Religion, Shopping, Communication, Games and Booking Travel

Start Advertising With Our Magazine Today.

Take the next step in growing your business - advertise with our magazine today and amplify your reach like never before!